I really can’t remember the number of times Bharti Airtel has re-branded but this time around, They want to merge with 9mobile formally known as Etisalat.
Orange Mobile France and United Kingdom vodafone had earlier emerged as potential bidders for the Nigerian fourth mobile network Etisalat now 9mobile. Both companies were said to be in “strong running” to buy 65% of the telecom.
I could remember when Vodafone lost the opportunity to operate in Nigeria during the time of GSM when the company turned down request by the Bureau of Public Enterprises (BPE) to buy the then ailing NITEL.
Currently, Nigeria is Barti Airtel Largest market where it generates about 30% of its revenues and are looking to boost its Assets in Nigeria hence the need to acquire 9mobile.
According to the analyst, If Bharti Airtel accuqire 9mobile, Airtel will overtake Globacom and gives it the power to compete with the market topper MTN.
What do you think?